The Real Man
Antonio Centeno is a fashionista and entrepreneur from Wittenberg, Wisconsin. He has a youtube channel known as Real Men Real Style (RMRS), operative since 2010. Centeno has created 1,687 movies, boasting some 2.7 million subscribers, with over 300,000,000 views. His movies provide recommendation for males on clothes and grooming, enterprise growth, and relationships. Antonio has his personal skincare line too, named Vitaman. With fellow fashion guru “Alpha M,” or Aaron Marino, he generated the Menfluential conferences for males. Moreover, in 50 or so of his movies he has featured invaluable recommendation on perfume. In truth, Antonio has over 300 bottles of cologne in his private assortment.
In the Field
Antonio Centeno (RMRS, 2015) recounts an encounter with a reasonably stewardess whereas boarding an airplane, whereby he handed her his ticket and he or she remarked, “You smell wonderful!” Antonio declares that that is “primal” and other people take discover of males (together with myself), who sport a scent, though solely 20 % of males don a scent recurrently. Nevertheless, it may be foremost in girls’s minds when selecting a person. Antonio ranks and suggests what fragrances finest swimsuit a selected season. He outlines the growing fragrance oil concentrations in alcohol, as the associated fee per bottle rises commensurately. Next, he directs the place and how you can apply the juice and to request suggestions on it from others. Antonio alludes to his web page, Centeno Real Men Real Style (n.d.), the place we be taught of designer manufacturers, bought in many shops and costing as much as $100; and area of interest variations, bought in shoppes and costlier–with an esoteric signature. Projection–the space despatched out from the physique; and longevity–length the perfume stays, are coated, to not neglect sillage, or the scent bubble and path, encapsulating the wearer. He believes stress might be decreased, alertness augmented, and belief attained from others, by scent.
Women Like Notes
I (2016), had said that perfumery is: an artwork—the place the concord and pressure of numerous perfume notes marshal a temper; and a science—the place placing collectively the chemistry that molds these particular notes can attain the outcomes that oversee the artwork. Therefore, when the notes of a perfume delight and work collectively girls, throughout relationship, might discover males extra tantalizing.
Centeno, RMRS (n.d.) breaks down every scent’s perfume pyramid—the highest, center, and backside, notes; every comprised of totally different singular notes lasting numerous lengths of time. Antonio (RMRS, 2021, January 26) adumbrates the notes girls discover sexiest: aquatic, citrus, espresso, frankincense, leather-based, tobacco, vanilla, vetiver, and wooden. He then presents what bottled fragrances function mixtures of some or all of these notes. He plugs his burgeoning “Mission” perfume line; providing a course the place its notes might be matched to a buyer’s private targets, which they situation themself into realizing by sporting the corresponding perfume.
What Women Say
Feedspot Blog (2021) signifies that solely a minority of these with a perfume youtube channel are girls. Centeno (who says that eight % of his viewers are girls), in his latest RMRS video (2021, April 10), critiques one of them—Michella—at Curly Fragrance. She, in contrast to Antonio, exhorts overspraying. The latter advocates spraying contingent on power, using widespread sense. Michella avers that she makes use of perfume not for herself, however for different folks to note her and thereby garner compliments, to not point out get worth for her funding. She affirms that that’s the way in which males can appeal to girls. Antonio acquiesces. In truth, Courtney–rising star in guiding males’s vogue and life-style–at Courtney Ryan (2021), asseverates, “It’s an instant turn on.” She provides that perfume makes males seem extra complaisant, distinctive, and intriguing.
Smelling the Data
There is empirical information justifying Centeno’s assertions. Neuroscientist and famend olfactologist Rachel Herz, Ph.D. (2009), explains that by making use of perfume the wearer believes they’re extra interesting to the opposite intercourse. Behaviorally, this will increase their confidence by their physique language, which places them in a extra flirtatious and felicitous temper and trigger folks to gravitate in direction of their openness and heat. Subsequently, this will create doable romantic situations. Herz affirms that pheromones, or secretions behaving like hormones however working exterior to at least one’s personal physique, instigate a response from others, however doesn’t inform the entire story as a result of such can’t be bottled and bought as an aphrodisiac. Nevertheless, she attests, “…my laboratory has shown that above all other physical characteristics, women rank how a man smells as…most important…for determining whether she will be sexually attracted to him.” However, Herz states that if a person’s unadorned pure physique odor is interesting to them they’ll really feel comfy with him–ensuring of optimum fertility and wholesome offspring–but when he wears a particular perfume she might be deceived into believing he’s biologically appropriate.
Further Inside the Brain, and Smell
Rachel Herz (2008) says that depressed folks typically present a dearth of olfactory reactions. Moreover, individuals who have sensuous proclivities can change into dejected in the event that they, through mind injury by accident, lose their sense of scent. This is as a result of their sexual and gustatory tastes might be extirpated, for having fun with one other individual’s physique and, extra so, tasting meals are largely created by scent. One may also change into disconnected with comforting reminiscences and on a regular basis actions usually taken without any consideration. Emotion and smelling are integral to the limbic system—the mind’s medieval neural core. One of its important buildings is the amygdala which, Herz proclaims, is “…the brain’s locus of emotion” (p. 3). She provides that, being bereft of an amygdala, one can’t course of, expertise, specific, be taught, or recall feelings. Ergo, the larger the emotional response to a scent or perfume, the larger the stimulus or activation is. No different system of sensation has such a rapprochement with the amygdala on the subject of psychobiologically manipulating human feelings.
Antonio Centeno, by his Real Men Real Style youtube movies, has demonstrated that males who put on fragrances can ameliorate their attractiveness to girls throughout relationship. The science, and girls in the know, endorse him.
Centeno, Antonio. (n.d.). Real Men Real Style. Introduction To Fragrance, Cologne, Eau De Toilette & Perfume | Why & How To Wear Fragrances. https://www.realmenrealstyle.com/introduction-to-fragrance/
Chirko, David. (2016, January 4). The Psychology of Perfume: Art vs. Science Commentary. perfumer & flavorist Vol. 41, pp. 38-9. https://media.allured.com/documents/PF_41_01_036_03.pdf
Courtney Ryan. (2021, April 16). First 9 Things Women REALLY Notice About Guys | Courtney Ryan [Video]. Youtube. https://www.youtube.com/watch?v=KEV7Ed5eZdE
Feedspot weblog. (2021, April 16). https://blog.feedspot.com/perfume_youtube_channels/
Herz, Rachel. (2008). The Scent of Desire: Discovering Our Enigmatic Sense of Smell. New York, NY: Harper Perennial.
Herz, Rachel. (2009, March 19). Fragrant Attraction The energy of perfume in sexual attraction. Psychology Today. https://www.psychologytoday.com/us/blog/smell-life/200903/fragrant-attraction
Real Men Real Style. (2015, October 14). A Man’s Introduction To Fragrance | Why & How To Wear Cologne Perfume Eau de Toilette[Video]. Youtube. https://www.youtube.com/watch?v=gjSoBUWQ6eA&t=1s
Real Men Real Style. (2021, January 26). 21 Fragrances ALL Women ABSOLUTELY Love (High Sex Appeal) [Video]. Youtube. https://www.realmenrealstyle.com/fragrance-notes-attract-women/
Real Men Real Style. (2021, April 10). Antonio Reacts To Curly Fragrance // Honest Thoughts On Sissy Spraying [Video]. Youtube. https://www.youtube.com/watch?v=UvRZ8xVOe //gM
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